How Startups are Creating Multitasking Workforce?

Dnyanesh Pawar
07 May 2018
|    6 min read    |
Content Marketing

The buzz about India’s startup scene is increasingly getting hotter. There is not a media channel left where we are not discussing startups. Right from pink business newspapers to women magazines, from general entertainment vernacular television channels to radio prime time, entrepreneurs are discussed at equal fervor with movie stars and sports heroes by all and sundry. There have been births of dedicated startup content channels, and guess what, a few of them have been adopted by country’s biggest business houses.

And why not! Startup founders are the new leading lights of the STEP (social, technological, political and economic) world. Thousands of entrepreneurs across dozens of cities to build the next great idea are disrupting traditional business models, positively impacting lives, changing human habits and bringing cultural shift that cut to the heart of human consumption of all kind. Post reneissance and industrial revolution, this neo startup movement has become the most robust, game changing phenomenon for mankind; much deeper, more profound and incredibly critical catalyst for new age proficiency. From a top city’s high inner circles to a tier three town’s university veranda, people are immersed into discussing startup stories, investors, valuations and funding.

Working culture

No wonder, to be a part of startup siren song, the brightest minds from the ivy league colleges, the turks from Fortune 500s, the graduates from mid-tiers, the mid-level experienced, the doers, the dreamers, the innovators, planners, hard workers, nerds, all flock to the ecosystem. There are instances when talent acquisition teams from top coroprates with the aim of hiring best talent have to return empty from campus placement because the entire batch prefers to join a startup

Here are six reasons why people take the plunge:

  • More responsibilities: Due to limited resources, startups need employees to wear multiple hats and each with greater responsibilities. From sourcing talent to coding data, with more opportunities, it’s great for employees to achieve more employability by attaining skills and seizing opportunities.
  • More opportunities: Structured corporate roles do not allow employees to branch out to new avenues. In startups, it’s a movement from one-person-fits-one-role to one-person-fits-many roles. Wearing many hats is way of life. For example, there is a developer with 8 years’ experience in PHP. To develop the product, he was required to learn and implement Angular JS, change of PHP frameworks and a lot of R&D. At the end of the module, the developer was pleasantly surprised by his own accomplishments and learning.
  • Learning from innovators: Entrepreneurs are best people to learn from. They address a problem by innovation and original thinking. They constantly find a solution and by doing so they continually challenge themselves and people around them which leads to enlightenment for everyone. For example, a graphic designer had to learn user interface design for a project. Right from making the software look great, the designer as per founder’s request worked to make the software is easy to use as well. Thus he co-owned the delivery process and learned some tricks of the trade in process.
  • Recognition: Appreciation is common and work is recognized (so is failure too!). Be it a large company or SOHO setup, recognition is critical to keep office moral high and alive. Universally, appreciation is a fundamental human need. Employees would love to know, feel that they are integral to company’s success and that their blood, sweat and tears have not gone unnoticed.
  • Awesome atmosphere: Literally, startups are almost close-knit groups. Guidance is just a centimeter away; seniors take pride in mentoring. At the end of the day, it’s the team that wants to bask in the glory of an innovative solution to a critical client problem. Unlike big organizations, there is no red tape or legacy system. There is just one goal and everyone is geared towards it.
  • Learn to be frugal: Mostly, money is tight. Unless there is angel love or blessings from a fat industrialist uncle, startups universally pinch pennies to do more with less. This leads to innovation and creativity. Expensive tools and services are swapped with free or functional cousins. Spiritually, such frugality at workplace prepares employees for life, where they see value in creation than consumption.

Its always a great learning experience for one to work for a startup. As a coin has two sides, the darker side encompasses pressure, long working hours, less employee benefits while brigheter side is learning experience and growth. The benefits of working for a startup definitely outperform than that of a well established company. Hiring process and the assessments are also very innovative and different in nature to identify the talent.

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